Matterport, the market leader for creating 3D Virtual Tours, recently published the results of a new study that shows U.S. real estate buyers and sellers are no longer satisfied with static photos and would overwhelmingly opt for a more immersive experience. The first touchpoint in the buyer journey is an online listing, where an immersive 3D tour can afford a property an impactful first impression. The NAR report reveals that “among all generations of home buyers, the first step taken in the home search process was to look online for properties,” often resulting in buyers “walking through the home that they viewed online.”
Our 3D Virtual Tour solution uses Matterport technology — by far the best quality, highest resolution available. The technology compliments our long-standing belief that if we can help buyers visualize themselves in a home, we can shorten the sales cycle and achieve client goals more quickly.
The Laughlin Tanner Group stands out as an exceptional team, leveraging their diverse backgrounds and ample expertise to offer a genuine perspective honed through years of success. They are readily available to provide valuable market insights making their wealth of knowledge accessible to you.