Since the founding of the Sotheby’s Auction house in 1744, the Sotheby’s name has been synonymous with the marketing of the world’s most valuable and desirable possessions. Today, the firm’s reputation extends into the realm of exceptional real estate as well, It conveys credibility and capability. It opens doors and gains access to places where others are unable to enter. Above all, it is the sign of the exceptional. In a very real way, the prestige of the Sotheby’s brand becomes associated with your property A bit of the legend rubs off, enhancing its value in the marketplace.
Sotheby’s International Realty is the only true luxury brand in real estate today. We attract the right buyers who are looking for a luxury lifestyle and can afford it.
Our association with the Sotheby’s brand is one of the components of the synergy that unites the value of your property with the local expertise of the Peter G. Laughlin Group, the marketing prowess of Premier Sotheby’s International Realty and the global presence of Sotheby’s International Realty®.
Quality Attracts Quality
It’s a fact of life that top brands tend to move in the same circles, mingling with one another, creating connections and presenting opportunities that can be of significant value to our clientele. For example, the cachet of the Sotheby’s brand has led to the formation of some exclusive partnerships with top-tier-publications and media channels. What this means to you is unparalleled access to the most qualified people and properties around the world.
For this added value, you pay nothing extra. It is simply what we refer to as the Peter G. Laughlin Group advantage – an intangible asset that yields very tangible results. We invite you to interview us and let us show you.
